Brands today strive to stand out from the competition by introducing some of the most unique and unusual features. This trend is driven by the desire to capture consumer attention and differentiate themselves in a crowded market. Here are some of the most distinctive and quirky features brands have introduced 1. Digital Matrix LED lighting Audi is said to be equipped with Digital Matrix LED lighting. Projector lights make use of 1.3 million micromirrors to aim light output more accurately. A projector headlight can modify the position of the light beam, and this is done 5,000 times per second. This specific ability makes moving the light source the solution for the problem of creating a visual ‘light carpet’ where the driver’s lane is illuminated without impairing other traffic. In addition, when the car is started or finished the headlights can display the Audi logo or other illustrations, improving the appearance of the automobile. 2. california mode With the push of just...
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